As host to the world's biggest arts festival, Edinburgh is a key player in this sector. Tourism in Scotland, especially in Edinburgh, is a huge and rapidly growing industry. With this come a whole host of opportunities and challenges that the DDI programme is aiming to tackle. These include: How can we manage the flow of tourists throughout the city without impinging on the lives of city residents? How can we turn Edinburgh into a hub for multinational tourism tech companies? How can Scotland's tourism boards use data more affectively? Sector Lead for Tourism and Festivals, Joshua Ryan-Saha, discusses these challenges further, while also highlighting the excitement and success of the sector: How to get involved Employers Edinburgh is home to a number of data-led companies that operate in this sector. Examples include: Skyscanner - occupies a significant place within travel and has put Edinburgh on the map when it comes to this sector Smaller companies like Travel Nest and Foresight are also contributing fresh ideas and data-skills For those wanting to get involved in festivals and tourism in a tech or data-based role, these companies and others like them are worth investigating. Search for other Touism and Festival employers on MyCareerHub. Skills These employers will value a strong background in data and quantitative methods. If you're simply hoping to get involved in tourism and festivals in a way that's not specificially related to data, then your options are broad. Customer-facing experience and 'softer' skills will be highly valued here. Have a look at Prospect's overview of the Leisure, Sports and Tourism sectors.